Now more than ever there's pressure on manufacturers and wholesale distributors to make eCommerce a priority.
It’s not that it’s unusual for B2B businesses to execute great content marketing strategies - Maersk and SAP are two companies that do it well.
Everybody's got to eat, right? So you'd think food service companies would have an easy go of it. After all, someone has to provide the produce that fills supermarket aisles and the wine glasses, ...
B2B industries have been using catalogs for decades.