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How Amazon enhanced product discovery by merging offline and online tactics

Amazon is all about eCommerce. Its business model is focused solely on being the giant of the online shopping world. Yet that hasn't stopped Amazon from dabbling in the world of offline. During ...

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PDF vs. Online Catalogs - what's the difference

Most people know what a PDF is and have created many for numerous different purposes.

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Mobile Conversion Optimization: How to Create a Mobile Landing Page that Sells

A landing page, and especially a mobile landing page, is a tool that essentially points users toward a very specific end goal. That goal generally involves generating sales or leads but can be any ...

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Growth Tools: 10 Growth Tools You HAVE to Use in 2020

When the end goal of marketing efforts is growth, there are a lot of tools that can help achieve that goal. The difference between traditional business growth and the tactics of a growth hacker is ...

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Pop-Up Conversion: 5 Awesome Pop-Up Tools You HAVE to Use in 2020

In marketing, it is important to know how to reach the right audience. Part of that includes understanding which tools are most effective and which marketing strategies are going to produce the best ...