Add a company logo to your flipbooks to make them your own and easily recognizable. You can also add a link to the logo to send visitors to your homepage, or wherever you fancy.
Add a favicon that shows on the browser tab. Just to give that extra bit of branding to your flipbooks and make it easy to recognize among other open tabs.
Set a color scheme to match your brand identity. The flipbook's environment should look like it's yours and belongs to your brand.
Add an image as the background to give your flipbooks a more immersive experience. We support JPG, PNG and GIFs.
Before the flipbook loads we show a default preloader that you can change to match your brand. It's only shown for a split second while we load the flipbook, but it gives that extra feeling of your brand before going into the experience.
A flipbook can be set to a region, making it easier to publish the flipbook in different countries. We support time zones, number formatting and 45 different languages.
Digital catalogs are often a monthly or weekly activity. In many circumstances, it can be beneficial to have the same logo, background color, introduction texts, price currency etc. across all catalogs. To save time, you can simply use Inherited Settings to make changes once at the folder level: All catalogs contained in the folder will automatically inherit the settings.
Enrich your flipbooks with images, videos, slideshows, download links, product links and a whole slew of other features in our enrichment editor. These features will make your flipbooks more interactive and engaging for visitors.
Add links to your flipbook that direct to another flipbook. For example, if you have one main flipbook and separate category specific ones, it would be beneficial to connect them via links.
Forms can be added as either links on the page, in news tickers or to gate certain pages of your flipbook. They can be set to open automatically or when a visitor clicks.
Forms support: Static text, Dropdown, Checkbox, Checklists, Radio buttons, Inputs, Text areas, Email, Submit button. On top of this, every option comes with a whole bunch of customizations like 'required field' etc. Read more about forms in this help article.
To increase visitor time spent in the flipbook, you may want to provide more information to viewers without them leaving flipbook. You can use iframe to load a page on top of the catalog, to provide extra information like store locations or website pages that provides more information about a specific product.
For more information on iframed content see this help article.
You may purposefully want the direct the viewer to another webpage – like your own front page, a contact form or a partner. You have the option to open the link in a new or the current tab.
Add downloadable attachments to your flipbooks, for example pricing lists or coupon codes. Any file from the media library can be attached to the flipbook in the form of a link that’ll prompt the download to the visitor’s device.
Breaking news banner, zipper, news ticker – This way of displaying information has many names. With news ticker enabled on your flipbooks, you can provide additional calls to action for your visitor, that are always present when browsing the flipbook. The options are: External link, iframe, go to page, email and form.
For more on what can be achieved in this feature, see our help article.
As an extra way to convert visitors you have the option to open a pop-up in the flipbook. We offer different kinds of pop-ups for different purposes, for example: collecting email addresses or promoting your webpage. You can also customize your pop-up's behavior, like exit intent, or open after X amount of seconds.
For a more in depth look at Pop-ups, see this help article.
For all links you add to a page, you have an option to specify a hover text to further help the visitor through the experience. It also makes it easier to see where you can click and where you can't.
You can use the flipbook to gather leads using the Gated Content function. A pop-up will appear and block access to the flipbook until to email, name, address or similar are entered by your visitors. You can choose which page the form will prompt the visitor for information.
Allow visitors to easily send the content of their basket over WhatsApp. You can create a template of the message that goes along with the order and have contact number be pre-filled or specified by the visitor.
For more information on how to set it up, see this help article.
You can use the shop export integration to send the flipbook basket contents to your website’s checkout basket. So, when a visitor is checking out from the flipbook, they’re directed to your webshop where they can immediately finish their order and purchase.
You can integrate your flipbook in your own webshop and basket. Items selected in the flipbook will be added directly to your webshop basket, allowing the customer to check out and buy without being directed from one page to another.
This option will create a unique URL with all the products in the basket and put the URL into a Viber message. Now the recipient can open the link and see what that customer has ordered.
Email checkout is way for shoppers to share their order with others, like friends, family or even sales representatives. It could be a request to a representative, a wish list or anything else that doesn’t require any immediate payment, or will be paid via other channels.
For more on email checkout, see our help article.
Allowing readers to share your catalog is a great way to increase traffic. You can enable “native” sharing, which is the way that is used to share all content on a mobile. This makes sharing easy and intuitive for your readers.
Learn more here.
The Print option allows customer to print out the content of their baskets. Shoppers may prefer to print a grocery list, wish list or the likes from the flipbook before visiting your physical store.
We offer the ability to add product variants in your catalog, so you can provide shoppers with more choices. Red or green, different sizes or two different products with the same price? With variant support, shoppers can easily see and select the different product choices available.
If there are changes to your products, prices or stock, automatic processing can ensure those changes are reflected in your flipbook. We track and check your product feed and make changes automatically when your data is updated. This way, your flipbook is always up to date. See more about automatic processing in this help article.
Want to schedule a specific flipbook to go live at 9am Monday morning? That can easily be done with publication period. It can also take care of removing access to the flipbook on a specific date and time.
Automatically turn PDFs into flipbooks. It works by placing all your PDFs on an FTP server and then telling iPaper about that server. Now we can automatically fetch those PDFs and make them into flipbooks.
Take publication period for one flipbook, add it to many and set it on a single URL, voila: you have our scheduling feature. A long list of flipbooks, with different publication periods, on a single URL with one overview of what's live and when.
Set the currency for the basket to help your visitors understand amounts and totals.
An option to hide prices in the basket is supported, which is typically used for wishlists or the likes.
Different behaviors of the basket are supported. You can for example either keep the products in the basket, or clear it when a visitor checks out.
We provide a wide selection of icons that signal different shopping behaviors. Anything from wishlists to groceries to normal ecommerce baskets or the likes.
This acts as an overall barrier for every individual product in the basket, making sure no more than the specified amount can be ordered.
We provide a way for you to specify a minimum basket total that visitors have to reach before they can checkout. This is typically used if you have to meet shipping costs or something similar.
Like any good call to action, the checkout button can be customized in label and color. Giving you full control to test what works for your visitors.
Specify an email so your customers can reply to orders with changes or cancellations.
A dashboard is provided so you can follow along with how many overall visitors your flipbooks have. A goal can be set and we provide multiple date ranges so you can see performance over time.
Get an overview of what device is used most among your visitors. You can view statistics from mobile, tablet and desktop.
Get an overview of which countries your visitors come from and the percentage coming from each country.
We serve statistics for many of our modules and general usage of the flipbook, like: Page views, time spend and conversions etc.
When you want to take a deep dive into where your visitors click in the flipbook, take a look at the heatmap. It shows the areas of each flipbook page that visitors are most interested in.
Measure the performance of your flipbooks in Google Analytics and compare to other marketing activities. Just enter your Google Analytics ID and events will be send to your account.
For a full list of events, see our docs.
If you chose Adobe Analytics for your enterprise needs, we have an integration to measure the performance of your flipbooks in there too.
For a full list of events sent, take a look at our docs.
Optimize your flipbook for Google and other search engines. You have the option to specify the title and meta description. On the other hand, if you don't want the flipbook to be indexed, you can do that too.
For branding and analytical reasons, such as cross-domain tracking, you can change the URL of the flipbooks to your domain. For example, flipbook.yourcompany.com or yourcompany.com/flipbook. To the visitor, your flipbook will look like a fully integrated part of your business and not a separate channel.
You can embed a smaller version of your flipbooks into any of your website pages. This way you give a little teaser of your flipbook to your website visitors and inspire them to click through.
For an in depth look at what's possible with embeds, see our help article.
Track flipbook pageviews and create remarketing audiences in your Facebook account, so you can keep those visitors coming back.
Add your client ID to start creating remarketing audiences from your flipbook visitors in your Adform account.
Add your Conversion ID to start creating remarketing audiences from your flipbook visitors in your Google Ads account.
Add any tracking pixel to your flipbooks for tracking and remarketing.
We have different ways to add extra content to your flipbooks, which we serve through modals/pop-ups. It can either be a video, text, image or gallery.
Gives you the option to add an image slideshow on a given page of your flipbook. This allows you to create motion and add engaging content in the flipbook without using videos.
Sometimes you want to guide visitor’s eyes towards interesting products and pricing. Animations, like a bouncing effect, and shopping icons can draw attention and let visitors know where to click.
For a full list of animation possibilities, see this help article.
Regular and animated text can be added to your flipbooks to differentiate your flipbook from the print version. This could be extra information or a download link.
Information is key in the buying process of shoppers. With product detail view, you can provide additional images and information of a product, without forcing the viewer to an external site.
For more information on how to achieve this, see this help article.
We offer an integration to your Google Tag Manager account, so you can use it to manage and deploy your tags for marketing in your flipbooks.
If you're a HubSpot user, we offer an integration that shows which flipbooks have been viewed by known contacts in Hubspot.
Get your Sleeknote popups into our flipbooks so you can convert more leads from within the flipbook experience.
Your promotions need to be up to date, always. Display banners are created based on your product feed and can work with any Google Merchant Feed. Whenever your feed is updated, your products get updated.
All Display banners work in flipbooks, but also on your website. Specify the URLs of where you want it to work and the Display will show up on that URL. You can also blacklist URLs where you don't want any Displays.
For more on URL activation and blacklisting, see this help article.
Every Display can be saved as a template and used again and again saving you time in building and lets you execute quicker.
Every Display is made in the Display Editor, and every time you save, updates are pushed right away.
We offer many in-depth statistics for Displays like: Sessions, total time spent, total product clicks, total image clicks, total button clicks, etc.
All customers have the option to add custom scripting. If you need an integration not currently supported or have your own development team to execute (for example adding your own Cookie Consent Manager), custom scripting is for you.
Add another level of security to your account. By adding two factor authentication you can easily control access and revoke access or even see who hasn't set up two factor authentication yet.
A user hierarchy is supported. We have the administrator, who is the one administrating the account. Then we have users, who can upload flipbooks and manage the account. Lastly, we have statistic users, who can only see statistics, but can’t make any substantial changes to flipbooks.
Using a password, you can protect your flipbook. This may be handy for final checks before going live or for making the content available to select customers with the password.