Did you know that 50% of shoppers are actually using digital catalogs?
And even though printed catalogs are still effective, in creating demand and traffic, many retailers are neglecting the huge potential for increased traffic and engagement there is by catering to their online visitors.
Digital catalogs has proven to increase:
Printing leaflets is becoming increasingly expensive, and shoppers are shifting towards a digital-first customer journey.
You - and your leaflet - must transition with your target audience, or lose customers.
Os últimos anos trouxeram uma maior necessidade de digitalização para empresas de venda social ou direta, que agora precisam:
É hora de colocar a transformação digital em sua agenda - com catálogos digitais!
The past few years have highlighted the need for digitalization in the direct selling companies, who now need to:
It's time to put digital transformation on your agenda - with digital catalogs!
The past few years have exposed the vulnerability of businesses relying solely on physical interactions between sales and customers to drive sales.
Companies were forced to adapt and think digitally to activate their customers.
At the same time, this has opened up customers towards a more flexible way of buying.
Did you know that 50% of shoppers are actually using digital catalogs?
And even though printed catalogs are still effective, in creating demand and traffic, many retailers are neglecting the huge potential for increased traffic and engagement there is by catering to their online visitors.
Digital catalogs has proven to increase:
Printing leaflets is becoming increasingly expensive, and shoppers are shifting towards a digital-first customer journey.
You - and your leaflet - must transition with your target audience, or lose customers.
Os últimos anos trouxeram uma maior necessidade de digitalização para empresas de venda social ou direta, que agora precisam:
É hora de colocar a transformação digital em sua agenda - com catálogos digitais!
The past few years have highlighted the need for digitalization in the direct selling companies, who now need to:
It's time to put digital transformation on your agenda - with digital catalogs!
The past few years have exposed the vulnerability of businesses relying solely on physical interactions between sales and customers to drive sales.
Companies were forced to adapt and think digitally to activate their customers.
At the same time, this has opened up customers towards a more flexible way of buying.
Reducing friction in your sales and ordering processes is a key benefit of using digital catalogs. Decrease physical follow ups, calls and human errors without compromising the effectiveness of sales by giving customers the opportunity to order or request sales follow ups directly from the catalogs.
No customers are completely the same. Creating a personalized follow-up to a specific customer and their needs greatly increases the chance of a sale. With iPaper, sales reps can create custom mini-versions of the digital catalog tailored to the individual customers. And win more deals.
With digital catalogs, you can measure behavior like clicks, time spent and orders from the catalog to get a deeper understanding of your customer needs and, ultimately, have more insights into the impact your sales material has on your business.
The creation and distribution of catalogs is a recurring activity where printed material ends up being sent out. Using the digital catalog for online 1:1 communication, like email, with clients opens up a new channel to expand the customer base you can activate.
Reach out to our specialists, Janne and Armando. Fill out the form and we'll be in touch with personalized examples for your business.