Promote selected products and campaigns across your online store to inspire shoppers to buy
Yet most online stores focus on converting shoppers that know what they want. There is a huge untapped market if you improve your browsing experience.
Product discovery in ecommerce focuses on reducing the amount of options and products webshop visitors are shown and instead guiding them to the products they desire.
Focus on product discovery to engage that 46% of browsing shoppers. You'll increase sales and build a group of loyal customers that always come back for more.