Turn product data
into digital catalogs.
No PDF required.
Horizon lets marketing teams build, update and publish catalogs in minutes using your product feed without relying on print PDFs.
Used by marketing teams at
Print ROI is falling. Digital expectations are rising.
For many teams, online catalogs are still dependent on the PDF version of their print catalog.
Take Conforama Switzerland. They publish more than 40 printed catalogs every year, then each time upload them for digital use.
But print and distribution costs are rising, while fewer shoppers rely on printed catalogs. At the same time, marketing teams must run more campaigns online with shorter deadlines and frequent last-minute changes.
To keep up, Conforama moved to digital-first catalogs, created directly from their product feed with iPaper Horizon.
We wanted to take the digital catalog further. To offer a digital environment that looks like a catalog, without being based on a PDF.
Eva Matoua
CMO, Conforama Swtzerland
Move from print-first to digital-first catalogs
Build catalogs from your product feed
"Why do we still need a PDF just to launch a digital offer?"
With Horizon, you don’t start with a static PDF. Instead, simply connect your product feed and a list of products you want to promote.
Using templates and layout rules, Horizon automatically turns your product data into digital catalogs that look great on any device.
Automate production, tweak design
“Can we still add these products to next week’s campaign?”
Traditional catalog workflows start with designing a static PDF. Every update means redesigning pages, exporting files and repeating the same manual work.
Horizon removes the back and forth. You generate the catalog automatically, and let your team tweak layouts, prices, or visuals themselves.
Create PDFs the digital-first way
"Sure, but we still need the PDF for our partners and offer sites."
Many teams still need a PDF for their offers, but creating them separately adds extra manual work.
With Horizon, you can export your catalog as a PDF that’s always up to date and can be used anywhere online or printed for in-store signage.
Launch faster
Create and publish digital catalogs in hours instead of weeks so you can move faster and react to new promotions instantly.
Run targeted offers
Move beyond a few big campaigns each year. Create smaller, focused catalogs for specific categories or audiences.
Adapt to changes
Update themes, prices, or promotions whenever needed without relying on designers or agencies.
Horizon is really flexible. I can change color, adjust image sizes and so on without involving a developer.
Rebecca Thrane
Marketing Manager, El-Salg
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Want to create leaflets like these?
Book a demo and we'll walk you through how Horizon turns your product feed into interactive leaflets.
